The Institute for Perception course: Novel Brand Development Tools in New Product Innovation

9-11 April 2024 | The Greenbrier (USA), WV (& Virtually)


Dr. Daniel M. Ennis – President (The Institute for Perception)

Dr. Benoît Rousseau – Vice President (The Institute for Perception)

William Russ – Principal Data Scientist and Lead Programmer (The Institute for Perception)

Anthony Manuele – Vice President of Global Brewing, Quality, Innovation, & Technical Governance (Retired) (Molson Coors Beverage Company)

Annie Ugurlayan – Assistant Director (National Advertising Division)

David Mallen – Advertising Disputes, and Retail and Consumer Brands (Loeb & Loeb)

Read more about the programme and the registration:

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