9th European Sensory Science Society (E3S) symposium Taste of Creativity

E3S GENERAL ASSEMBLY will be held on the 4th of May, 2020 online

9th E3S SYMPOSIUM  2020 IS POSTPONED TO the 10th-11th May, 2021

Given the evolution of the COVID19 crisis and, and following discussions with the local organiser of the next E3S Seminar and General Assembly, the E3S Board has decided to cancel the meeting scheduled on next 4th and 5th May which was planned to be held in Helsinki.

Thank you in advance for your understanding on this difficult decision.

Carolina Chaya on behalf of the E3S Board.

organised by Sensory Division (ATJ) of Finnish Society of Food Science and Technology (ETS)

10-11th May 2021 in Helsinki, Finland



Monday 10th of May:

E3S Working groups and general assembly

Address: House of Science and Letters, Kirkkokatu 6, Helsinki 

13:00-16:00 Working group meetings

16:00-18:00 General Assembly (two representatives per country only)


16:30 Guided tour at Opera (open for all) 

18:30 Dinner in a restaurant near Opera (open for all), place to be confirmed soon. The cost to attend the dinner is 65 euros. This includes drinks and food.


Tuesday 11th of May:

Taste of Creativity – seminar

Address: House of Science and Letters, Kirkkokatu 6, Helsinki 

9:00 – 10:00    Registration, coffee

10:00 Opening

10:20 New products coming to market: who is ready to accept them?

Professor emerita (Sensory Food Science) Hely Tuorila, University of Helsinki

11:00 Finding the insight

Head of Consumer Insight Kevin Deegan, Valio

11:20 Designing products to meet consumers expectations.

Director Sensory and Consumer Insights EAME Katja Tiitinen, Symrise

11:40 – 13:00 Lunch break

13:00 Organic food choices – a device for sending and interpreting pro-social status signals?

Professor Harri Luomala, School of Marketing and Communication, Marketing, University of Vaasa

13:20 FoodTaste Finland – Individual differences in sensory perception

Professor in Food sensory science Mari Sandell, FAN, University of Helsinki & FFF, University of Turku

13:40 Flash presentations (open call for students)

14:20 – 14:50 Coffee break

14:50 Consumer-led emotional lexicons development: pros and cons

Chair of E3S, Head of Department Carolina Chaya, Universidad Politécnica de Madrid 

15:10 Multisensory eating environment

Research professor Anu Hopia, University of Turku

15:30 Closing remarks



Students are invited to submit an abstract of their research for a flash presentation, which will be reviewed and scored by an independent scientific judging panel. The winner of the best flash presentation award will be granted with 100-400 euros.

Contact: laila.seppa(at)helsinki.fi and secretary(at)e3sensory.eu

Program and registration


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