The Institute for Perception Courses

Course #1: Advertising Claims Support Case Histories and Principles 

April 11-13, 2023, Presented at the Greenbrier | White Sulphurs Springs WV

And also live stremed via Zoom

This course has been developed for sensory and consumer scientists, product developers, market research managers, package/product testing specialists, and attorneys specializing in advertising law.

May 23-25, 2023, The Royal Savoy Hotel & Spa | Lausanne, Switzerland

This course has been developed for technical and supervisory personnel involved in all aspects of sensory and consumer research.

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