THE INSTITUTE FOR PERCEPTION COURSE IN TOKYO, JAPAN

THE INSTITUTE FOR PERCEPTION COURSE IN TOKYO, JAPAN
at Chuo University – Korakuen campus

Tools and Applications of Sensory and Consumer Science
13th – 15th of September 2017

 

Further information:

THE INSTITUTE FOR PERCEPTION COURSE
Tools and Applications of Sensory and Consumer Science
13th – 15th of September 2017
Tokyo, Japan at Chuo University – Korakuen campus

By attending this 3-day course you will:

  • Understand why different sensory methodologies can results in different conclusions
  • Explore the tetrad test as a powerful alternative to the triangle test
  • Learn to assess and manage risks in product testing decisions
  • Develop internal standards taking into account consumer expressed preferences
  • Connect results of internal panel testing to consumer response

This course has been developed for personnel involved in sensory evaluation, market research, product development, quality assurance, and general management within consumer product companies. The content is easily accessible and will provide lasting benefits for attendees with both introductory and advanced level knowledge in sensory evaluation and market research.

Dr. Benoît Rousseau of The Institute for Perception will teach this course. On Friday, Dr. Chinatsu Kasamatsu of Ajinomoto will share an application of Landscape Segmentation Analysis® to strawberry jam products.

A printed manual of the presentation slides, lunches and refreshments each day is included. You will also receive access to a free 3-month trial version of IFPrograms™ software and our current books, Tools and Applications of Sensory and Consumer Science and Thurstonian Models: Categorical Decision Making in the Presence of Noise.

Course information and online registration: http://ifpress.com/short-courses/ or call +001-804-675-2980

Target audience: Intermediate

Cost: $1975 US; 20% discount for each additional registrant from same organization.  A discount of $50 US will be offered to E3S members upon request.

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