New book: Rapid Sensory Profiling Techniques

NEW BOOK

RAPID SENSORY PROFILING TECHNIQUES

Julien Delarue, Ben Lawlor & Michel Rogeaux (Eds.), Woodhead Publishing, 2014

cover rapid

Sensory analysis is an important tool in new product development. There has recently been significant development in the methods used to capture sensory perception of a product. Rapid Sensory Profiling Techniques provides a comprehensive review of rapid methods for sensory analysis that can be used as alternatives or complementary to conventional descriptive methods. Part one looks at the evolution of sensory perception capture methods. Part two focuses on rapid methods used to capture sensory perception, and part three covers their applications in new product development and consumer research. Finally, part four explores the applications of rapid methods in testing specific populations.

Readership

R&D managers and product development personnel in the food and other consumer industries; academics with a research interest in the area of sensory perception; sensory survey and software developers.

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